At McGaffic Advertising & Marketing, our motto is: Ideas That Bring Results. 

What’s an idea? According to Webster’s New World dictionary, an idea is something one thinks, knows or imagines. 

What ideas bring results? At McGaffic Advertising & Marketing, we have developed numerous ideas that have generated results for our clients. Here are just a couple of our ideas that have produced results: 

*Shaker Woods Festival*

 
As owners of the Ferguson’s Farm and Market in Columbiana, Ohio, Sam and Sue Ferguson were presented with a unique idea by Ken McGaffic in 1982. His suggestion was to have an apple festival to stimulate business. 

Sam and Sue thought it was a good idea, so they agreed to try Ken’s idea. The event was staged at the market location on Route 7 in Columbiana with seven crafts booths, a live band and an apple-baking contest. The response to the event was phenomenal! 

With a 75-acre plot nearly, the Shaker Woods Festival was born. Sue had always marveled at the craftsmanship of the religious group that came to be known as the Shakers. As the Fergusons made trips to local libraries to dig up information on the Shakers, McGaffic began placing advertising for the event. 

The first Shaker Woods Festival drew 20,000 people during a single weekend. Today, there are 200 exhibitors who don traditional 18th -century and Shaker garb. Crafters demonstrate their unique skills without the use of modern conveniences - not even electricity. 

According to Sue Ferguson, people from 38 states have come to the Shaker Woods Festival. Every year, interest in the festival grows. The Fergusons sold their market several years ago to concentrate on the festival. 

lPlease visit the Shaker Woods web site

*Political Campaign Success Stories*

 
McGaffic Advertising & Marketing is often retained by local politicians who are running for office or re-election. McGaffic Advertising's work was essential to these campaigns.

* Increased Awareness*

After using McGaffic Advertising & Marketing’s services, Homer Nine and Sons Received the highest top-of-mind awareness (TOMA) in its category (heating and air conditioning) by the Beaver County Times. 

Homer Nine has retained McGaffic Advertising & Marketing for all of its advertising needs, including print ads, TV/radio spots, and direct mail newsletters. 

*Money-Saving Results*

McGaffic Advertising & Marketing has found creative ways to increase exposure for its clients. One account was not able to purchase local print advertising due to the high rates. With 25 years of experience, McGaffic Advertising & Marketing was able to direct this particular client to a less expensive advertising program that produced exceptional results in the marketplace. 

Another client had hired a specialty company to produce its newsletters, but at a high cost. After switching to McGaffic Advertising & Marketing, this account received a full color customized newsletter at a much lower cost. 

*Awards*

Throughout its history, McGaffic Advertising & Marketing has produced award-winning collateral materials for its clients. For instance, an annual report that McGaffic Advertising & Marketing wrote, designed and produced for First Western Bancorp. (now Sky Bank) received the coveted Nicholson Award from the National Association of Investment Clubs. As a result, the agency was featured in Financial Advertising Review. 

McGaffic Advertising & Marketing is a full-service advertising agency handling client needs in the areas of direct mail, newspaper, billboard, radio, television and printing. 

The agency also offers computer graphic design of logos, brochures and catalogs using the most up-to-date software applications. For a review of your present marketing situation, simply fill out the information form and we’ll call you to set up an introductory meeting. 

With more than 25 years of experience, McGaffic Advertising & Marketing can tailor a unique marketing approach for your small business or large corporation.